Download American Pop: Popular Culture Decade by Decade, Volumes 1-4 by Bob Batchelor PDF

By Bob Batchelor

Pop tradition is the guts and soul of the United States, a unifying bridge throughout time bringing jointly generations of various backgrounds. even if the brilliant lighting fixtures of the Jazz Age within the Twenties, the sexual and the rock-n-roll revolution of the Sixties, or the thriving social networking web pages of at the present time, every one interval in America's cultural heritage develops its personal precise tackle the characteristics outline our lives.American Pop: pop culture Decade through Decade is the main finished reference on American pop culture by means of decade ever assembled, starting with the 1900s up via this present day. The four-volume set examines the interesting developments throughout a long time and eras through laying off gentle at the studies of american citizens old and young, wealthy and terrible, in addition to the impacts of arts, leisure, activities, and different cultural forces.

Whether a popular culture aficionado or a pupil new to the subject, American Pop presents readers with an attractive examine American tradition damaged down into discrete segments, in addition to research that provides perception into societal pursuits, tendencies, fads, and occasions that propelled the period and the state. In-depth chapters hint the evolution of popular culture in eleven key different types: Key occasions in American existence, advertisements, structure, Books, Newspapers, Magazines, and Comics, leisure, style, nutrition, track, activities and relaxation actions, trip, and visible Arts. insurance contains: How Others See Us, Controversies and scandals, Social and cultural events, traits and fads, Key icons, and lecture room assets. Designed to fulfill the excessive call for for assets that support scholars research American background and tradition via the last decade, this one-stop reference offers readers with a large and interdisciplinary evaluation of the various elements of pop culture in our kingdom. considerate exam of our wealthy and infrequently tumultuous well known historical past, illustrated with enormous quantities of ancient and modern images, makes this the appropriate resource to show to for prepared reference or research.

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Additional resources for American Pop: Popular Culture Decade by Decade, Volumes 1-4

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The attorney general of Ohio won a case against Rockefeller, and the trust was dissolved in 1892. Rockefeller used the corporate-friendly laws of New Jersey to reorganize Standard. He increased the capital of the company from $10 million to $110 million and turned New Jersey Standard into the corporate headquarters for the new Standard Oil empire. In 1900, Standard Oil profits reached $56 million, but climbed to $83 million by 1906. Again, several states and the federal government brought suits against the oil giant.

Cans, bottles, and other devices were designed to be both practical and appealing. Wax-sealed cartons kept many foods, such as breakfast cereals and snacks, fresh for longer periods. Other innovations included sealed glass jars and bottles, cans, tins, and metal tubes. Outside wrappers changed as advertisers realized that designing packages that appealed to customers visually and stood out against the competition on store shelves developed brand recognition. 4 Mass merchandisers worked to change America’s shopping experience and, in the process, solidified the unwritten rules that still govern the process to this day.

Blatant displays of newly acquired wealth permeated the land, especially in the urban centers, where the rich congregated and tried to outdo one another through displays of wealth. The rich, however, were not the only ones to prosper in the new century. Americans purchased increasing numbers of machine-made goods because the rising middle class acquired more disposable income than in past generations. The upward mobility of the middle class was guaranteed by the millions of immigrants, who moved to the United States and took their place in factories and other points of production, virtually pushing those ahead of them up the social ladder.

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